Search
Engine Optimisation
Liaise
with Clients to plan Marketing Structure
It is important to liaise with clients regarding
the marketing structure of their site. They
know their business better than we do!
Analyse
Marketing Strategy of Competitors web sites
Analysing the marketing structure of competitor
sites is an important part of the marketing
strategy. Analysis of what their site structure
is and how well they are doing on Search Engines.
Develop
Marketing Structure using targeted key words
Meta Data is part of the html code where we
place the keywords you think people will search
for to find your web site. We will research
the best words for your site by carrying out
a number of exercises, such as, examining your
web site to pick out relevant key words, researching
your competitors’ key words if their web
site is successful on Major Search Engines.
We value your input on Meta Data, as you know
your business and what your customers are looking
for. This combination will result in a very
precise and effective list of meta data which
search engines will pick up on.
Content
Analysis:
Search Engines search for keywords in many areas
of your site, as part of a marketing contract
we will ensure we have covered every area they
scan such as alt tags on images, html links
and many more. Because of our experience in
this process we are aware of when changes are
made and can implement them efficiently on your
behalf.
Web Site Auditing
Search Engine Optimisation
Search Engine Registration
Search Engine Monitoring
|
